To niche or not to niche? That is the question.

Published October 8, 2021

        By Avrum Lapin and Ross Berkowitz of The Lapin Group  The internet allows every person to be hyper-particular in what they are looking for—and less willing to settle for the less specific, or general. In the second part of the 20th century, whether it was I Love Lucy, The Fresh Prince of Bel Aire, or Seinfeld, when you showed […]

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Developing a Shared Focus Donor Strategy to Overcome Political and Socioeconomic Divides


By: Bobby Thalhimer, Senior Consultant at The Monument Group How we led the Virginia Funders Network to build a 100-member statewide network in 9 months, exceeding the member target by 100% and exceeding the revenue target by 30%   At the start, we faced many hurdles. Two prior efforts to build statewide philanthropic networks in Virginia failed in their infancy. Virginia seemed […]

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Take Me Out to the Ballgame!: a Comparison Between Fundraising and Baseball

Published September 24, 2021

By Poonam Prasad, President at Prasad Consulting & Research     By Janet Harris, Senior Consultant at Prasad Consulting & Research       Now that fall is in the air, many of us turn our attention to America’s traditional pastime: baseball. While you’re daydreaming of your hometown team making the playoffs, ask yourself, “What […]

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Adapting Your Fundraising Plans Despite Delta Variant Challenges

Published September 1, 2021

By Missy Gale, CFRE, President & CEO at M. Gale & Associates The new surge of Covid-19 cases across our nation has nonprofits scrambling [again] over in-person fundraising events. Most of us had become comfortable gathering in person again, and organizations had committed to moving forward with in-person special events this fall. However, as of August 15th, only 50% of the U.S. population […]

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How to Automate Fundraising Communications

Published August 30, 2021

By Ally Orlando, Marketing Communications Specialist at DonorPerfect Tips that make fundraising marketing a breeze  Just like in your personal relationships, it’s best practice to give as much as you take from your donors and listen as much as you talk. Good communication is essential to fundraising success. Automation tools can effectively minimize your time spent […]

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Opportunities and Challenges of Emotional Response Giving

Published August 27, 2021

By Suzanne Hilser-Wiles, President at GG+A Your organization just got an influx of new donors…but how do you keep them? Across the globe, giving was one of the ways millions of people responded to the pandemic. In a moment that felt hopeless and overwhelming, helping others offered people a way to do something positive and […]

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Navigating Greener Pastures in Challenging Times

Published August 25, 2021

By David H. King, President & CEO at Alexander Haas Despite the pandemic, development officers continue to leave relatively secure positions to take on new chief development roles, amidst the upheaval in the institutions they are joining. Over the past few months, several colleagues and friends have reached out for advice on how to navigate […]

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Donor Engagement and Retention Techniques: Invest time now to solidify donor relationships

Published August 11, 2021

  By Andy Canada, Senior Consultant and Director of Data Analytics at Johnson, Grossnickle and Associates While we need to work to engage all of our donors, many nonprofits have experienced the benefit of an influx of new donors in response to the pandemic’s challenges. What can you do to engage and retain these new […]

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A Case for Donor-Centric Gift Planning Early in Donors’ Cycle of Generosity

Published August 5, 2021

By Wm. David Smith, CAP®, President and CEO at Heaton Smith Group, LLC Fundraising professionals frequently ask themselves: How can we secure more blended and estate gifts to advance our mission? This question is especially relevant to nonprofit sub-sectors such as healthcare, arts and culture, social services, etc.) as they often have less mature gift […]

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