Why Brand Strategy?
Published June 10, 2022
By Rick Dunham, Founder and Chairman of Dunham+Company In an increasingly cluttered market and changing fundraising landscape, it’s imperative to recognize the need to take your brand to its next level of growth. Differentiating your organization will build long-term sustainability and greater brand effectiveness. What is a Brand Strategy? As enduring brands—meaning ministries, organizations, and companies—have […]
Online Fundraising for Nonprofits: 7 Best Practices to Help You Raise More
Published June 3, 2022
By Tiara Stephan, Content Marketing Specialist at Qgiv Online fundraising has quickly dominated the fundraising world, with virtual events and digital campaigns driving donations for nonprofits everywhere. While online fundraising has become a big part of every organization’s fundraising strategy, not everyone knows how to maximize the impact of their online fundraising efforts and campaigns. However, […]
4 Ingredients for Success in Establishing a Planned Giving Program
Published May 27, 2022
Insights from experts at Advancement Resources Implementing a planned giving program at your organization is important for both your organization AND the donor. Why? Doing so provides an avenue to realize maximum impact together. The organization can leverage planned contributions through investments and endowments to amplify impact. Donors who might otherwise feel that making a transformational […]
How Fundraisers Can Turn a Giving Moment into Lifetime Retention
Published May 20, 2022
By Tim Sarrantonio, Director of Corporate Brand at Neon One The average person receives 10,000 advertisements per day; a nonprofit organization needs to think about tapping into a moment where someone wants to give and turn it into long-term momentum. To best help fundraisers understand these shifting patterns in communication and donor behavior specifically, we will outline […]
How Donor Advised Funds Work & How Nonprofits Leverage the DAF Ecosystem to Drive Philanthropy
Published May 13, 2022
By Peggy DeAngelo, Director of Development at John Chambers College of Business and Economics West Virginia University Foundation By Adam Miller, Senior Vice President at CCS Fundraising Donor Advised Funds – or “DAFs” – have firmly established themselves as a philanthropic vehicle in the donor toolbox. A recent special report from the […]
Does Having a Fundraising Development Plan Really Matter? Actually, Yes.
Published May 6, 2022
By Barbara O’Reilly, CFRE, Founder and Principal at Windmill Hill Consulting It started with a tweet asking if there was a correlation between fundraising development plans and fundraising success. We have so much anecdotal evidence how intentionally planning fundraising for a fiscal year creates a stronger vision for success. But can we concretely support the anecdotes […]
Where is the New Roadmap?
Published April 29, 2022
By Avrum Lapin, President at The Lapin Group LLC Philanthropy is alive, well, and vibrant, but admittedly more complicated. Despite all the things that draw us apart, however, I contend that what has the greatest potential to bring us together is our shared commitment to making the world a better place and to improving the lives […]
5 Tips to Turn Every New Donor into a Lifetime Supporter
Published April 25, 2022
By Sarah Tedesco, Executive Vice President of DonorSearch Donors not only provide essential monetary support for your organization, but they also build the foundation of the supportive community that every nonprofit needs in order to thrive. That’s why it’s so important to have an ironclad donor retention strategy in place that helps you turn as many first-time […]
Financial Awareness Month: A Chance to Focus on Finances + Free Downloadable Resource
Published April 15, 2022
By Nathan Stelter, President of The Stelter Company April is Financial Literacy Month (likely timed with a certain tax day), and it means a chance to be part of financial planning conversations. The national holiday grew from a desire to educate kids about financial literacy, but the concepts apply to all of us, including nonprofit donors. This month […]
