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Latest Insights

Disruption and the Future of Higher Education and Advancement

By Dr. Karen Baldwin, Senior Consultant at Lighthouse Counsel With a pandemic, a national reckoning with social injustice and political turmoil, the past year has brought what might seem like an unholy trinity when it comes to disruption in the status quo. No segment of society, business or community has gone untouched, including higher education […]

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Making the Ask – Even Virtually

By Victoria Dietz, Vice President at The Curtis Group Can you ask for a major gift via phone or over a video chat? Just over a year ago, this would not have been a strategy recommended by a seasoned fundraiser. However, the shutdown has rewritten the rule book for major gift asks and shown that […]

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7 Critical Roles You Need on Your Capital Campaign Team

By Aly Sterling, founder and president of Aly Sterling Philanthropy All nonprofit fundraising efforts require the coordination and support of strong teams to help them succeed, and this is especially true of capital campaigns. Capital campaigns are intense fundraising periods that span multiple years and are meant to achieve a substantial, significant goal for your […]

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What Fundraising Professionals Are Saying

Susan Ingmire

“I often talk about the Giving USA Executive Summary information with family foundation and nonprofit boards. The data is invaluable in building knowledge and deconstructing myths about giving. It’s an essential part of my toolkit for building a culture of philanthropy.”

Susan Ingmire
President
Ignite Philanthropy Advisors

Amy Comer

“Giving USA is critical resource in tracking trends in the sector, in particular because of the long-term view it provides. In addition to giving us a rich view both of fluctuations in giving sources and distribution patterns, it also provides an estimate for giving to religious organizations. This is important because it can often be a blind spot in research because these organizations aren’t required to file an annual financial report with the IRS.”

Amy Comer
Director
Customer & Market Insights, Blackbaud, Inc.

Heidi Jark

“I look forward to the Giving USA report every year to better help me work with not for profit organizations and our private foundation clients. The data helps me to better understand the philanthropic world around me and, many times, confirms what I see on a day to day basis. We can better serve our clients when we have research data. It helps us to better explain and structure gifts to meet both the needs of our individual clients and the missions they wish to advance.”

Heidi B. Jark
Managing Director & Vice President
The Foundation Office at Fifth Third Bank

Eileen Heisman

“Giving USA is the main source for our industry’s most reliable charitable giving information. They identify trends, provide great data and embrace the spirit for how Americans engage in making the world a better place. Every philanthropic professional I know uses the data and quotes it regularly. I eagerly await to see what their findings will report every June. On behalf of the working professionals I express my gratitude to them for their scientific and disciplined approach to their work.”

Eileen Heisman
CEO
National Philanthropic Trust

We acknowledge our 2020 Platinum Sponsor, CCS Fundraising, for their generous support of this year’s publication.

  • CCS Fundraising

Leading Supporters of Giving USA 2020

  • Blackbaud
  • Campbell and Company
  • Dunham+Company
  • Graham-Pelton Consulting, Inc.
  • Grenzebach Glier and Associates
  • Marts and Lundy
  • Schwab Charitable
  • Benefactor Group
  • BWF
  • Curtis Group
  • DonorSearch
  • Johnson, Grossnickle & Associates
  • Phoenix Philanthropy
  • QGiv
  • TrueSense Marketing

Latest Events

June 15, 2021 at

Giving USA 2021 Release Date

The data and trends from Giving USA 2021: The Annual Report on Philanthropy for the Year 2020 will be available on June 15, 2021. Embargo lifts at 9:00am eastern time / 8:00am central.