
Tips for Engaging Donors Amid Social Distancing
Published April 26, 2020
By The Hodge Group As we settle into a new normal, The Hodge Group recognizes that nonprofits are facing enormous challenges in the current environment. Our team is monitoring best practices in the field, listening to webinars and reading blog posts. We’re also advising clients about a number of new opportunities presented in the current […]

How to Stay the Course During the Coronavirus Pandemic
Published April 15, 2020
By Jeffrey Byrne and Lisa Pelofsky, Co-Founders and CEOs at Byrne Pelofsky In light of recent developments regarding the COVID-19 pandemic, some of you have asked about giving and your fundraising prospects during this uncertain time. The impact of the coronavirus on the economy and philanthropy will have many effects on both donors and charities. […]

The Dos and Don’ts of Virtual Meetings
Published
By Jeffrey Byrne, Co-Founder and CEO at Byrne Pelofsky Let’s face it – virtual meetings are our new reality. At least for the time being. With the global health crisis in full swing, businesses and nonprofits are adjusting to a new way of doing business. That is, through virtual meeting platforms like Zoom, GoTo Meetings, […]

How to Steward Recurring Gifts in Economic Uncertainty
Published April 14, 2020
By Brian Zive Consultant, Analytical Solutions at Marts & Lundy Recurring gifts have become a steady stream of revenue for many nonprofits. While principal and major gift donors typically make decisions based on the wealth of their assets, recurring donors’ philanthropy is tied to their income. An economic downturn and the threat of unemployment can […]

Four Ways Data Takes the Spotlight Amidst Disruption
Published
By Sarah Clough Consultant at Marts & Lundy Tensions are high. Floods of opinions saturate facts. Information overload happened long ago. As institutions across the world are impacted by COVID-19, many are seeking answers to unfamiliar questions. To see our everyday lives dovetail with health care has been a shock to many but familiar territory […]

Responsive Fundraising: The Time for Change is Now
Published
By Gabe Cooper Founder and CEO at Virtuous Software “No one can see a bubble. That’s what makes it a bubble.” This prophetic warning came from an investor in the critically acclaimed film The Big Short, a tell-all, true story about the mortgage collapse of 2008. The movie lays out the bleak story of the […]

In an Emergency — Don’t Forget the Offer
Published
By Marcy Auman Vice President at TrueSense Marketing Here is how TrueSense feels about offers: Make them tangible and make them as specific as possible. Your gift of $XX will provide YY. Right now, in the face of the new coronavirus (COVID-19) crisis, nonprofits face a new emergency. It’s important to consider: Does the appeal […]

Your COVID-19 Fundraising Strategy Needs to Include Phone. Here’s Why
Published
By Kurt Worrell Vice President at TrueSense Marketing The new coronavirus has dramatically altered our landscape, and the world, in just a matter of weeks. We face daunting uncertainty in our everyday lives. Many nonprofits right now are asking, “How should I reach my donors in this rapidly changing environment?” While COVID-19 presents challenges never […]

Do These Nine Things While You Can’t Meet With Donors
Published April 13, 2020
By Victoria Dietz Vice President at The Curtis Group During these incredibly challenging and uncertain times, we want our nonprofit community to know that we are here to help make you successful. I have spoken to many of you, and I am in awe of your creativity and commitment. Through ongoing dialogues and teamwork, we […]